Spin the bottle...

 

Where does the water bottle point for you?

The global bottled water sales have increased dramatically over the past several decades. The global rate of consumption more than quadrupled between 1990 and 2005. Spring water and purified tap water are currently the leading global sellers. By one estimate, approximately 60 billion bottles of water are consumed per annum in the U.S. and around 250 billion bottles globally.

Bottled water has been described as "one of the greatest cons of the 20th century" and as "marketing's answer to the emperor's new clothes" and has come under intense criticism in recent years for the environmental impacts of groundwater extraction, the energy and environmental costs of the plastic packaging and transportation costs, and concerns about water quality and the validity of some marketing claims...

The bottled water industry in Australia is worth approximately $400 million per year... That's a lot of money being made by the like of Norlex and Coca Cola (that owns Australian bottled water brands Neverfail and Mount Franklin) extracting water from our groundwater... What do they give back for the privilege?

In 2009, the New South Wales town of Bundanoon voted to become the first town in the world to outlaw bottled water. Its citizens voluntarily chose to ban bottled water in response to a bottling company's desire to sell water from the town's local aquifer. To learn more, go to www.bundyontap.com.au

THE University of Canberra become the first Australian campus to ban the sale of bottled water on March 22 2011, encouraging students to use refillable bottles, the ban  could reduce bottled water sales by 140,000 a year. Read more: http://www.theage.com.au/environment/university-to-ban-bottled-water-sales-20110120-19xzl.html#ixzz1N3CJY9N0

So thankfully it appears as if the scales are tipping back in favour of health & sustainability, and commonsense is finally prevailing! Think about banning bottles water in your area...

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